Stephen F. Austin State University

John Allen Hendricks

Faculty & Staff

John Allen Hendricks, Ph.D.
Chair, Department of Mass Communication

John Allen
(936) 468-4001
Office: Boynton 301B

Dr. John Hendricks is a media studies scholar with expertise in politics and the media, new media technologies, and the broadcasting industry. Currently, he serves as chair of the Department of Mass Communication and director of the department's graduate program and holds the rank of Professor at Stephen F. Austin State University (SFA) in Texas.

Previously, he served as Director of the Division of Communication & Contemporary Culture from 2009-2012 at SFA which included the academic units of Media Studies (Radio/Television, Advertising/Public Relations, & Journalism/Photojournalism), Communication Studies (Organizational, Media Studies, Public, & Interpersonal), Philosophy, Latin, and Greek. He was chair of the Department of Communication & Theatre at Southeastern Oklahoma State University from 1999-2003 which included the academic units of Communication Studies (Interpersonal, Organizational, & Public), Media Studies (Broadcasting, Public Relations, Advertising, & Journalism), and Theatre (Acting/Directing, Musical Theatre, Design & Technical Theatre, & Arts Management).

He is the author/editor of eight (8) books. ( They include: "Keith's Radio Station: Broadcast, Internet, and Satellite" (co-author, Focal Press/Routledge, 2015); "Presidential Campaigning and Social Media: An Analysis of the 2012 Campaign" (co-editor, Oxford University Press, 2014); "Social Media and Strategic Communications" (co-editor, Palgrave, 2013); "The Palgrave Handbook of Global Radio" (editor, Palgrave, 2012); "Social Media: Usage and Impact" (co-editor, Lexington, 2011); "Techno Politics in Presidential Campaigning: New Voices, New Technologies, and New Voters" (co-editor, Routledge, 2011); "The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media" (editor, Lexington, 2009/2010); and "Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House" (co-editor, Lexington, 2009/2010) which was awarded the 2011 Distinguished Book Award, Applied Communication Division, National Communication Association. Dr. Hendricks has also published many refereed scholarly articles and chapters.

Professor Hendricks has two forthcoming books focusing on media and politics: "Communication and Midterm Elections: Media, Message, and Mobilization" (to be published by Palgrave) and "Media/Politics" (to be published by Oxford University Press).

He is Vice President for Academic Relations (2014-2015) for the Broadcast Education Association (BEA) and served as the BEA Secretary/Treasurer from 2013-2014. From 2009-2013, he served on the BEA Board of Directors representing District 5 (Texas, Oklahoma, Kansas, Missouri, and Arkansas) and is a past Chair of the BEA Radio & Audio Media (RAM) division. He is past President of the Oklahoma Broadcast Education Association (OBEA). He is past Chair of the Southern States Communication Association's (SSCA) Political Communication and Mass Communication divisions.

Dr. Hendricks serves as founding editor of the book series, "Studies in New Media," for Lexington Books, the scholarly publishing imprint of Rowman & Littlefield in Lanham, Maryland. The series aims to advance the theoretical and practical understanding of the emergence, adoption, and influence of new technologies. It provides a venue to explore how New Media technologies are changing the media landscape in the twenty-first century.

He holds a Ph.D. in communication with an emphasis in advertising from The University of Southern Mississippi.