This concentration is offered within the Bachelor of Science in media and communication program. You'll develop the skills to analyze complex information and communicate it effectively.
If you prefer coursework that provides a broad perspective on your area of study, consider the Media and Communication, BA with a focus in advertising and public relations.
Influence the consumer world
You’ll drive brand growth and shape public perception in today's fast-paced media environment by launching campaigns that resonate with people and achieve real business goals. Hands-on experience with real clients ensures you’re ready for the workforce. You’ll build a professional portfolio while refining your skills in research, strategy and creative messaging.
Through this degree plan, your coursework will have a stronger scientific focus and technical study. This provides a comprehensive understanding of how to manage brand reputations, produce strategic messaging for various platforms and analyze consumer behavior to create successful outreach campaigns.
Requirements for admission to SFA
All applicants must meet the undergraduate admission requirements. Select the option that best describes you:
- First-year student (have never enrolled in college)
- Transfer student (have enrolled in college)
- All other applicants
Ready to complete your application?
Undergraduate applications are accepted online. Apply using ApplyTexas or Common App. Both are fine, just only submit one.
Apply with ApplyTexas Apply with Common App
Priority deadlines
SFA has rolling admissions. That means you can apply to the university anytime. Although, applying early has financial and housing benefits. Make sure to check with your specific department! Some programs need extra paperwork by a certain date to consider you for the upcoming semester.
Questions?
Get in touch! We're here to help.
Department of Media and Communication
Boynton Building, Suite 301