Social media is fast becoming the first avenue for sharing pertinent information with our Lumberjack family. The University Marketing Communications team includes social media specialists who both run our main accounts and assist campus employees with managing their own office and departmental accounts.
Main university accounts
In 2020, SFA’s social media engagement was ranked No. 32 nationally and No. 3 in Texas in a report by Rival lQ that researched 338 universities. To keep up with major university announcements, campus updates, student and employee features, and for some simple fun, follow us on:
Social media assistance
Campus departments and offices are encouraged to create and manage their own accounts if they feel they have an eager audience and if staff members have the time to post quality content at regular intervals.
We also ask account managers to follow social media best practices as outlined in the Social Media Guidelines section of our Identity Standards Manual.
UMC is, of course, always here to help. Our social media assistance can include:
- facilitating brand cohesion across platforms
- developing social media campaigns
- and creating graphics for use on specific platforms.
Social Media Contact: